The video is done in the stop-motion style and features the family as lego characters visiting Canal Park in Duluth to watch ships go in and out under the lift bridge.
If you are in business just to make money and not give anything back to society - shame on you. You have the power to truly make a difference in the lives of those that need it most. There's a little boy who found out why Lego is really the best company in the world.